REVOLT, the brainchild of mega-star Sean Combs, is not your typical television network, so a typical Upfront would not suffice. As the new #1 name in music, REVOLT turned to Broadstreet to help it produce its first ever OMNIFRONT event. Broadstreet curated the event in typical REVOLT fashion. The presentation was both informative and entertaining, yet raw and real.
The famous Gotham Hall served as the industrial, authentic backdrop – perfect for the REVOLT brand. REVOLT executives and on-air talent shared the stage, set up like a concert in an intimate venue, to showcase the networks strategy, new programming, case studies and opportunities. Broadstreet produced everything from the communication strategy, scripting and content design to production, venue coordination and catering. Special guest performances by Vic Mensa and Dillon Francis kept attendees dancing into the after-party.
The event received overwhelmingly positive press and declared a great start to Upfront season. It delivered the message to advertisers that REVOLT is more than just a music network – it is the new #1 name in music.